The Masterclass in Modern Marketing: With Mark Ritson

In today’s episode, we sit down with Mark to cut through modern marketing hype and focus on the fundamentals that actually drive growth. We chat about the harsh realities of brand building, the rise of AI and synthetic data, and we had an exclusive sneak peek at Mark's upcoming project on history’s greatest marketing case studies.  We watch: Heinz See omnystudio.com/listener for privacy information.