The Media Show: Understanding the attention economy

Elon Musk’s presence at a White House press conference surprised journalists when President Trump gave him the stage to address questions about his growing governmental influence. Jeff Mason, White House correspondent for Reuters, who asked Musk about claims of a “hostile takeover” of government, describes the experience. The Trump administration has announced significant cuts to the United States Agency for International Development (USAID), which provides funding to independent media organisations worldwide. Max Tani, reporter for Semafor, explains how this decision affects news outlets, particularly those operating in countries where press freedom is under threat. BBC Media Action, the BBC’s international charity, has been affected by the cuts, with USAID previously providing millions in funding. Its CEO, Simon Bishop, clarifies the organisation’s role and responds to Elon Musk’s claim that USAID funds the BBC directly. The attention economy is reshaping the way people engage with media and technology. Chris Hayes, host of MSNBC’s All In, draws comparisons between Big Tech’s monetisation of attention and the Industrial Revolution’s transformation of labour. He discusses the social and political consequences of mass digital engagement and offers insight into potential regulatory solutions. Presenter: Katie Razzall Producer: Simon Richardson Assistant producer: Lucy Wai