The Mediterranean Market: Evolving Trends, New Opportunities

The Mediterranean remains one of the world's most dynamic and competitive tourism regions,  yet its market dynamics are shifting. From emerging destinations in the East to established hubs in the West, airports, airlines, and tourism boards are adapting to evolving traveller behaviour, new long-haul demand, and changing source markets.This session will explore how Mediterranean destinations are repositioning themselves to capture growth — from renewed transatlantic interest and extended seasons to diversification beyond traditional leisure segments. What are the new opportunities, and how are established destinations evolving their strategies to stay ahead?ModeratorOmar Hashmi, Managing Director, Volavion Aviation ConsultingPanelMaria Kouroupi, Director Aviation Development Marketing & Communication, Hermes AirportsAtilay Batu, COO, Corendon AirlinesNina Vojnic Zagar, CEO, Pula AirportMario Garau, Route Development Manager, Olbia Airport - SardiniaHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.