The Merger

On January 25, 2024, Forward Air Corporation (NASDAQ: FWRD) announced that it completed its previously announced acquisition of Omni Logistics, LLC. Together, Forward & Omni create a category leader in LTL with a differentiated service offering, industry-leading team, & expanded geographic footprint. It's also the most interesting merger in supply chain in over a decade (at least to me.)Having covered this deal with the better part of eight months, to me this was the inevitable outcome. But beyond the headlines is one of the most interesting transportation stories in the US supply chain.  Who better to walk us through the players, the deal, and what I expect will become a juggernaut in the LTL space than my good friend, Brittain Ladd.The road ahead is fraught with dangers: will the combined entity unlock untold value for shareholders or will it go down as one of the biggest blunder supply chain mergers? Time will tell.  This program is brought to you by DAT Freight & Analytics. Since 1978, DAT has helped truckers & brokers discover more available loads. Whether you're heading home or looking for your next adventure, DAT is building the most trusted marketplace in freight. New users of DAT can save 10% off for the first 12 months by following the link below. Built on the latest technology, DAT One gives you control over every aspect of moving freight, so that you can run your business with speed & efficiency.This program is also brought to you by our newest sponsor, GenLogs. GenLogs is setting a new standard of care for freight intelligence. Book your demo for GenLogs today at www.genlogs.io today!