The Messaging Shift That Helped Kristen Land 9 Clients in Just 6 Weeks episode artwork

EPISODE · Sep 17, 2025 · 20 MIN

The Messaging Shift That Helped Kristen Land 9 Clients in Just 6 Weeks

from Business Not As Usual with Megan Yelaney · host Megan Yelaney

[TDE Client Case Study] What if the only thing standing between you and consistent clients wasn't your strategy or certifications…but your story? That's exactly what happened for my client, Kristin Wyatt, a nutrition coach, mom of two, and graduate of The Distinctive Edge. In this episode, Kristen shares how clarifying her story and leaning into her unique edge helped her sign 5 dream 1-1 clients in just 6 weeks (plus fill 4 spots in her brand-new group program before she even launched it publicly!). We talk about: How Kristin went from "my message isn't landing" to attracting the exact women she wanted to help The moment she realized her lifelong struggle with weight wasn't just her story, it was her superpower in coaching The specific shifts in storytelling and positioning that helped her clients say, "I feel like you're talking directly to me" Why she now feels confident charging for her expertise and only taking on aligned clients The biggest breakthrough she had inside The Distinctive Edge (and why she wishes she joined sooner!) If you've ever felt like your message wasn't resonating or you weren't sure how to stand out, this episode will give you a front-row seat into what happens when you uncover and own your Distinctive Edge.   →Follow Kristen on Instagram: https://www.instagram.com/wyatt.wellness/    →Apply for The Distinctive Edge here: https://meganyelaney.com/tde    →Take a peek inside the material reviews: https://vimeo.com/1087407572?fl=pl&fe=sh   

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The Messaging Shift That Helped Kristen Land 9 Clients in Just 6 Weeks

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