The Mexican Popsicle Shop That Took Over a Texas Town

What this episode covers

From ACL Injury to La Ola Pop Shop: How Paulina and Julian Hernandez Bet on ThemselvesJoin us this week on *Unlocking Moves*, where host Kurt Wilkin explores the pivotal moments that reveal a leader's true potential. In this episode, Kurt interviews Paulina and Julian Hernandez, co-founders of La Ola Pop Shop They share their journey through risk, resilience, and building a business that reflects their culture and community.Before La Ola Pop Shop became a beloved dessert brand in Kyle, Texas, Julian was recovering from a serious ACL and MCL injury, prompting him to rethink his future as a Sheriff's Deputy. Paulina was working part-time at Costco while caring for their young son. Together, they chose to take the leap into entrepreneurship.Kurt, Paulina, and Julian share insights from their early days, including the challenges of starting a business as a married couple. Paulina highlights how her intuition guided key decisions, while Julian discusses his drive to move quickly and dream big. A major turning point occurred when they upgraded from a small 800-square-foot shop to a much larger location, transforming their business.The discussion also touches on identity and heritage, with Paulina reflecting on her family's entrepreneurial background and Julian sharing his mission to inspire others. They offer valuable lessons on balancing ambition with patience and fostering a meaningful partnership in both business and life.If you've ever dreamed of starting a business with your spouse or creating a brand that reflects your true self, this episode is for you.About Paulina and Julian HernandezPaulina and Julian Hernandez are the co-founders of La Ola Pop Shop, a fast-growing paleta and dessert brand based in Kyle, Texas. Inspired by their Mexican and American heritage, they've built La Ola Pop Shop into a beloved community-driven business known for creative flavors, culture, and connection.About Kurt WilkinKurt is a connector of dots, ideas, and people. For over 30 years, he has advised high-growth companies, starting his career at Ernst & Young and today serving as the Founder of BusinessEarth and the Managing Partner of Bee Cave Capital. He's a serial entrepreneur with multiple successful exits and has helped hundreds of entrepreneurs and CEOs build their companies.Apple Podcast: https://podcasts.apple.com/us/podcast/unlocking-movesSpotify: https://podcasters.spotify.com/pod/show/unlockingmoves

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How long is this episode of Unlocking Moves?

This episode is 40 minutes long.

When was this Unlocking Moves episode published?

This episode was published on May 19, 2026.

What is this episode about?

From ACL Injury to La Ola Pop Shop: How Paulina and Julian Hernandez Bet on ThemselvesJoin us this week on *Unlocking Moves*, where host Kurt Wilkin explores the pivotal moments that reveal a leader's true potential. In this episode, Kurt interviews...

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