The MiHi Entertainment Journey with Jeff Libby and Sarah Shevlin

Join us for an illuminating conversation with Jeff Libby, owner of MiHi Entertainment, and Sarah Sheveland, the company's dynamic sales manager. Discover how this innovative company is transforming corporate events with cutting-edge photo and video activations, AI-driven personality quizzes, and creative AV services. Jeff reveals the secrets behind their engaging trade show strategies and their remarkable adaptability during the COVID-19 pandemic. Meanwhile, Sarah takes us through her journey with the company, showcasing her knack for driving sales and navigating challenges, all while emphasizing the importance of data-driven decision-making.Explore the vibrant world of networking and community-building as we discuss the role of organizations like NACE and MPI in boosting business visibility and opportunities. Jeff and Sarah share the meticulous planning that goes into each event, ensuring every detail maximizes attendee experience. Get a masterclass in effective sales strategies from Sarah, who highlights the NEPQ method, and hear from Jeff about the future direction of MiHi Entertainment, heavily influenced by advancements in AI and technology. This episode is packed with actionable insights and intriguing revelations that you won't want to miss!