The mind behind The Sidemen's £100million valuation Jordan Schwarzenberger | reWORKING

How can following the blueprint of YouTube’s biggest creators help you in your career?In this episode we’re taking lessons from the man behind The Sidemen’s £100 million valuation.Jordan Schwarzenberger is the co-founder of Arcade Media, who have helped The Sidemen build businesses including Side+, XIX Vodka, and Sides. He was named in the Forbes 30 Under 30 list in 2023, and he’s also an acclaimed LinkedIn influencer.Tim and Jordan discuss: - How to set yourself apart when it comes to social promotion - Lessons from The Sidemen’s success - Why lo-fi content is winning on socials - How AI is changing audience behaviour online - The benefits of thinking like a creatorIf you’re trying to break through online, this episode will equip you with the motivation, tools and guidance you need to become a successful creator.Credits:Podcast Content Producer - Jon WeeksCamera Operator - Garry BrownSenior Video Producer - Elena CottonSocial Media Producer - Adeola OladejiSocial Media Agency - Your Social CurrencyTalent Booker - Jo Sheinman Designer - Ben WatkinsProduction Assistant - Emily SpunginProduction Manager - Sarah NichollsExecutive Producer - Finn RyanHead of Production - Cat MoranChief Creative Officer - Lucie Cave