The Mindset That Keeps High Performers Hungry

In today’s episode, I sit down with James Maslow and UFC Hall of Famer Forrest Griffin, a former Light Heavyweight Champion whose career helped bring the sport into the mainstream. We cover the grind behind his rise, the standards he now upholds as the UFC’s Vice President of Athlete Development, and why winning still hits harder than any paycheck. Forrest opens up about work identity, product integrity, and the value of surrounding yourself with people who stay steady when things get chaotic. James and I also break down leadership, teachability, and the pressure that comes with building teams that can thrive under real responsibility.