The Mobile Med Spa That Comes to You with Michelle Chapman episode artwork

EPISODE · May 20, 2026 · 27 MIN

The Mobile Med Spa That Comes to You with Michelle Chapman

from Behind the Needle · host Mike LeMieux

What if your med spa had no address, no lease, and no waiting room, and was still fully booked?Michelle Chapman is a nurse practitioner who threw out the traditional med spa playbook entirely. Instead of four walls and a reception desk, she built her entire aesthetic practice inside a custom converted Mercedes-Benz van she calls Big Bertha. No brick and mortar. No overhead. Just Botox, fillers, and a whole lot of flexibility. This episode is proof that there is no one right way to build a thriving aesthetic practice.In this episode:How Michelle went from Atlanta to Florida with no established patient base and built a fully booked mobile aesthetic clinic almost entirely through InstagramWhat the inside of Big Bertha actually looks like and how she converted a Mercedes-Benz van into a fully functioning medical grade treatment space Why her patients do not just tolerate the mobile experience, they prefer it, booking appointments at places most convenient for their scheduleThe real challenges of operating completely solo and what she wishes she had known before startingResources + LinksWork with Mike, learn more about social media and ads for your MedSpa: https://medspamediagroup.com/Book with MC Aesthetics: https://michellechapmanaesthetics.com/FollowMike LeMieux: https://www.instagram.com/mikelemieux/MedSpa Media: https://www.instagram.com/medspa_media/MC Aesthetics: https://www.instagram.com/mc_aesthetics__?igsh=NTNlbWF0MzFqanI0

What if your med spa had no address, no lease, and no waiting room, and was still fully booked? Michelle Chapman is a nurse practitioner who threw out the traditional med spa playbook entirely. Instead of four walls and a reception desk, she built her entire aesthetic practice inside a custom converted Mercedes-Benz van she calls Big Bertha. No brick and mortar. No overhead. Just Botox, fillers, and a whole lot of flexibility. This episode is proof that there is no one right way to build a th...

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The Mobile Med Spa That Comes to You with Michelle Chapman

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What if your med spa had no address, no lease, and no waiting room, and was still fully booked?Michelle Chapman is a nurse practitioner who threw out the traditional med spa playbook entirely. Instead of four walls and a reception desk, she built...

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