The Most Dangerous Number in Your Business

Most wedding pros aren’t undercharging because they don’t know their worth—they’re undercharging because they don’t know their numbers.In this episode of The Five Minute Hustle, Terrica explores one of the biggest blind spots in the wedding industry: not knowing how much time your services actually require. From pricing and profitability to hiring and growth, nearly every major business decision depends on understanding your hours.This is a Pricing Hustle about measuring what matters, making informed decisions, and building pricing based on reality—not assumptions.