The most efficient way to develop products (E.52)

AI makes it dramatically faster to build software. It also makes it easier to build the wrong thing. In this episode, we break down the product development lifecycle from defining the right problem to designing, testing, and driving adoption, including why teams should actively try to invalidate their own ideas, where Gen AI creates false confidence, and what actually limits product development when implementation gets cheap. 00:00 — Why Gen AI can make product development worse 05:00 — Defining the problem before building the solution 16:30 — What actually limits good product design 25:30 — Getting users to adopt what you build 47:00 — The four risks every product should test early AI can make your team four times faster at implementation. That only matters if you’re building something worth implementing.