The Mountain of Meh and the Future of B2B with Doug Kessler

from Practical Pivots · host Steve Pockross

Doug explains why the stakeholder problem isn't real and why vanity metrics are good. He also talks ecosystem marketing, agency accountability, and the rise of sessionized content.

Episode metadata supplied by the publisher feed · Published Mar 2, 2022

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The Mountain of Meh and the Future of B2B with Doug Kessler

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