The NBA

On the eve of the 2020 NBA Finals, we dive DEEP into the history and business model of the league behind the world's 2nd largest and fastest growing major sport. How did the NBA grow from merely an excuse to monetize hockey arena off-nights into a global powerhouse with more reach and influence and reach than any other American sport? Tune in!! Sponsors:Sentry: https://bit.ly/acquiredsentryWorkOS: https://bit.ly/workos25Anthropic: https://bit.ly/acquiredclaude25Statsig: https://bit.ly/acquiredstatsig26More Acquired!Get email updates with hints on next episode and follow-ups from recent episodesJoin the SlackSubscribe to ACQ2Merch Store!© Copyright 2015-2026 ACQ, LLCNew! We're codifying our own Playbook notes and takeaways from each episode, and posting them on our website. Check them out at: https://www.acquired.fm/episodes/the-nbaLinks:Our old LA Clippers episode: https://www.acquired.fm/episodes/episode-36-the-la-clippersThe Last Dance: https://www.netflix.com/title/80203144Allen Iverson Players' Tribune piece:  https://www.theplayerstribune.com/en-us/articles/life-and-times-of-allen-iversonCarve Outs:David:Phil Libin and Mmhmm on Joe Sweeny's Just Raised podcast: https://overcast.fm/+hJ7uJqHMABen:Meow Wolf + documentary https://meowwolf.com/explore/origin-story