The NBA's global approach episode artwork

EPISODE · Jan 4, 2023 · 51 MIN

The NBA's global approach

from StreamTime Sports · host SportsPro

On this week's episode of the StreamTime Podcast SportsPro's chief executive, Nick Meacham, sits down with the NBA's managing director of Europe and Middle East, Ralph Rivera.  The two discuss the league’s international broadcast strategy, what the launch of the NBA App means for the business, and how to drive fan engagement.  Talking points: Intro  (6:50) - Interview with Ralph Rivera  (51:26) - Analysis of the NBA's strategy

On this week's episode of the StreamTime Podcast SportsPro's chief executive, Nick Meacham, sits down with the NBA's managing director of Europe and Middle East, Ralph Rivera.  The two discuss the league’s international broadcast strategy, what the launch of the NBA App means for the business, and how to drive fan engagement.  Talking points: Intro  (6:50) - Interview with Ralph Rivera  (51:26) - Analysis of the NBA's strategy

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The NBA's global approach

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This episode was published on January 4, 2023.

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On this week's episode of the StreamTime Podcast SportsPro's chief executive, Nick Meacham, sits down with the NBA's managing director of Europe and Middle East, Ralph Rivera.  The two discuss the league’s international broadcast strategy, what the...

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