The Nerd's Guide to Native Advertising with Shaun Hall

Eager to uncover the secrets of native advertising and take your affiliate marketing game to the next level? Join your host, Dustin Howe, in an enlightening conversation with Shaun Hall, the director of advertising demand partnerships at Revcontent. Shaun brings his vast industry experience to the table, delving into why it's dubbed 'native advertising' and how it sets itself apart from traditional advertising. In the exciting world of affiliate marketing, a tool that generates multiple headlines for your campaigns can be a game-changer. We've got the inside scoop on Revcontent's new feature designed for just that. But we're not stopping there. We're also discussing the best practices for implementing native ads into a WordPress blog and the importance of congruency between your ads and landing pages. Tune in as we navigate the ever-changing trends of the affiliate marketing landscape. Hear all about the surge in gift and e-commerce offers during the holiday season and the upcoming neutral gold rush. And for a little fun, Shaun shares his unique end-of-the-year tradition. Plus, next week's guest, Dave Pickard, is all set to enlighten us on the art of recruiting. Don't miss out on this insightful discussion that's sure to propel you ahead in your affiliate marketing journey. The hottest affiliate recruitment tool of 2026 is Alfie. There is a 7-day free trial and a no-risk 30-day money-back gauranteeGo to Dustinhowes.com/trial to sign up If you’re serious about affiliate partnerships, you need to know FMTC. They help brands connect with qualified, trusted content partners instead of wasting time on low-quality traffic. FMTC is where top publishers go to discover offers they actually want to promote—and where brands go to scale affiliate revenue with real relationships, not spammy outreach. If you want smarter affiliate growth, check out FMTC at Dustinhowes.com/fmtc Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about yFor more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com