The Neuroscience Of Change: How To Turn Resistance Into Results

In this episode, Travis D. Hahler joins us to discuss his book, Rethink Resistance: Embracing Neuroscience to Lead Transformational Change. Drawing on his background in psychology, business strategy, and neuroscience, Travis helps leaders understand why change initiatives so often fail — and how organizations can work with the brain instead of against it to create lasting transformation… Travis is the Senior Director of Global Strategy & Transformation at Salesforce, where he helps drive large-scale organizational change in one of the world's leading technology companies. He is also the founder of The Neurological Nomad, an organization dedicated to helping leaders apply neuroscience, neuropsychology, and behavioral science to build more effective, employee-centered workplaces. This conversation covers: The human element of making large-scale changes. The ways that AI is shifting how we do work. Why resistance to change is often a natural neurological response. How neuroscience can help leaders create more successful transformations. Want to learn how neuroscience can transform the way you lead change? Listen in as Travis shares insights from Rethink Resistance and explains how leaders can create meaningful, sustainable transformation in today's rapidly evolving workplace. Connect with Travis: Salesforce Personal Website LikedIn Buy Rethink Resistance Instagram 🎧 Listen now on Apple Podcasts: http://apple.co/30PvU9C  🛍️ Recommended Books from this Episode 📖 Embracing Resistance to Change: Facilitating Change Differently Through the Paradox of Resistance – Explores how understanding and working with resistance can make organizational and personal change more effective. 👉 Get it here 📘 Switch: How to Change Things When Change Is Hard – A practical guide on overcoming obstacles to change by aligning rational thinking with emotional motivation. 👉 Check it out 📙 The Culture Code: The Secrets of Highly Successful Groups – Reveals the principles behind successful team cultures and how to foster trust, collaboration, and innovation. 👉 Explore it here 📕 Leaders Eat Last: Why Some Teams Pull Together and Others Don't – Examines how effective leadership builds trust, cooperation, and strong team performance. 👉 Discover it here Note: These are affiliate links. If you make a purchase through them, we may earn a small commission at no extra cost to you. It helps support the podcast. Thank you!