The new approach to retirement planning: part 1 {PFP Section}

Guests: Mackey McNeill, CPA/PFS When Mackey began her business, she approached financial planning from a technical and data driven perspective. She quickly found that clients often didn't take steps to implement the recommended plan. In part 1 of the new approach to retirement planning series, Mackey walks you through: How she turned her financial planning process on its head to get clients to buy in What she learned about people and psychology to create the best results for her clients Understanding the money biases that clients bring to the table and how to overcome these Access resources related to this podcast: The Adviser's Guide to Practical Retirement Planning This episode is brought to you by the AICPA's Personal Financial Planning Section, the premier provider of information, tools, advocacy and guidance for professionals who specialize in providing tax, estate, retirement, risk management and investment planning advice.  Also, by the CPA/PFS Credential program, which allows CPAs to demonstrate competence and confidence in providing these services to their clients. Visit us online at www.aicpa.org/pfp to join our community, gain access to valuable member-only benefits or learn about our PFP certificate program. Don't miss an episode.  Subscribe to our podcast series on iTunes, Pod-o-Matic or Spotify! Just search for "AICPA Personal Financial Planning" on any Apple, Android or Windows device.