The New B2B Marketing: Prompt Engineering, AI, eCommerce & More.

It's the new FOMO: Fear of Marketing Overload. Ass new tech development promise to revolutionize the marketing landscape of B2B, how do you keep up with new platforms, new methodologies, and of course, new advancements in AI?In this week's episode, Tom and Kevin sort the truth from the hype to help wholesale distributors and manufacturers make sense of data, technology, and strategic thinking in modern B2B marketing. We start by taking a look at prompt engineering in AI and its significance in obtaining relevant and precise responses. Believe us - this is not hype: this is one of those things that effective marketers need to understand.The truth is, the role of marketers in today's digital landscape is quickly evolving, but the new tools available and best practices currently emerging will make the job faster and more effective. So join us for an episode filled with valuable insights for businesses looking to navigate the complexities of the modern marketing and technology landscape.And remember to join us soon for our special 100th episode celebration! We'll be featuring some of our favorite all-time guests and more surprises. Details coming soon!Leave a Review: Help us grow by sharing your thoughts on the show.Learn more about the LeadSmart AI B2B Sales Platform: https://www.leadsmarttech.com/Join the conversation each week on LinkedIn Live.Want even more insight to the stories we discuss each week? Subscribe to the Around The Horn Newsletter.You can also hear the podcast and other excellent content on our YouTube Channel.Follow us on Facebook, Twitter, Instagram, or TikTok.