The New CEO of InnovateMR, Lisa Wilding-Brown

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Lisa Wilding-Brown, the new CEO of InnovateMR. Lisa joins us for the second time this year to discuss her promotion to CEO. We start by talking about the process of putting her hat in the ring for the role, and the process she went through to be named. This includes some discussion around how normally when a company founder steps back, they usually bring in an outsider to lead the company, but how this was not the case here. Then we talk to Lisa about what some of her personal and professional goals are in her role as CEO.  In the second half of our interview, we discuss diversity and inclusion in the market research industry (one of Lisa’s passions) and how Lisa being named CEO will help further this initiative. We also touch on the broader impact it will have on the market research industry. This is a great interview with a leader in the market research industry! You can connect with Lisa on LinkedIn. If you haven’t already, give her blog about being named CEO a read here. If you want to learn more about InnovateMR and Vision Suite, visit their website at https://www.innovatemr.com/. Thanks for listening! We hope to see you at Insights Marketing Day! Click here to register. We have been nominated for the Market Research Podcast of the Year. Click here to vote for Intellicast! Want to catch up on our blogs? Click here. You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/. Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here. Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463. Learn more about your ad choices. Visit megaphone.fm/adchoices