The New Era of Physical Retail

To kick off Season 2 of The Retail Tea Break, I talk to a retail innovationspecialist who helps global brands push the boundaries of physical retail.Ian Scott provides insights on global retail trends and innovations,travelling around the world to ensure retailers stay connected with theircustomers. His work has included the design and implementation of retailstores, store research and customer behavioural psychology. Thisconversation is full of examples and best practices from brick and mortarstores. Ian also explains how the best physical stores are contributing toboth the beginning and end of the customer journey. This is an episode notto be missed!