The New Rules of Getting Found: AI Search & Legal Marketing with Nina Cleere episode artwork

EPISODE · Jul 14, 2026 · 59 MIN

The New Rules of Getting Found: AI Search & Legal Marketing with Nina Cleere

from Let's Talk Paralegal Hosted by Eda Rosa · host Eda Rosa

Send us Fan MailNina Cleere is a marketing and AI visibility strategist who helps law firms and small business owners do one thing really well  get found by the people who are ready to hire them.With a career in digital marketing going back to 1999 and roots in law firm marketing that started with her dad's firm when she was just seven years old, Nina has served as corporate counsel, VP, and marketing director for law firms  giving her a perspective on legal marketing that very few people in the industry can match. Today, Nina runs her own growth advisory business focused on helping attorneys and service businesses get more clients and increase profits  without adding more chaos. Her specialty? Making sure law firms show up where modern buyers are actually searching  including AI tools like ChatGPT and Google AI Overview by building authority and visibility that search engines and AI trust. She's doubled a $1M business in one year, helped another grow from $5M to nearly $20M, and worked with law firms, healthcare providers, and franchises to streamline marketing and deliver measurable ROI. Even Bond Halbert — son of legendary copywriter Gary Halbert — calls her for advice. If your firm's marketing feels like a guessing game, Nina is the person who makes it a strategy.Connect with Nina: [email protected] Learn more: harohelper.com Welcome to Let’s Talk Paralegal—where the legal industry gets real. I'm your host, Eda Rosa, legal consultant, speaker, and founder of the Eda Rosa LLC & the Limitless Paralegal Academy.This isn’t your stuffy legal studies school lecture. We’re talking mindset, money, modern workflows, and how to build a career—and a life—you don’t need a vacation from.Let’s cut the fluff, raise the bar, and change the game… one conversation at a time. Hey legal pros, are you ready to stop playing small?The Limitless Paralegal Academy is officially open—offering powerhouse courses, real-world tools, and expert-led training to help you build the career (and life) you actually want.And we’re not stopping there...🔥 The Limitless Paralegal Tour 2026 is hitting the road! We’re bringing the mindset shifts, career strategies, and community straight to your city—with epic speakers, actionable In the legal world, details win cases — and missing one can cost everything.That’s why we’re proud to be sponsored by Affirm Investigative Solutions. They partner with attorneys and legal teams to uncover the facts that matter most — from background investigations and witness locates to surveillance and asset searches.Affirm Investigative Solutions is discreet, thorough, and laser-focused on supporting strong case strategy, so you can focus on advocating for your clients.IfSupport the showFollow us on: LinkedIn Instagram @edarosallc1 Facebook

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Send us Fan Mail Nina Cleere is a marketing and AI visibility strategist who helps law firms and small business owners do one thing really well get found by the people who are ready to hire them. With a career in digital marketing going back to 1999 and roots in law firm marketing that started with her dad's firm when she was just seven years old, Nina has served as corporate counsel, VP, and marketing director for law firms giving her a perspective on legal marketing that very fe...

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The New Rules of Getting Found: AI Search & Legal Marketing with Nina Cleere

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