The New Vinyl Economy - (For the Love of Vinyl Series)

Presented by Hellbender Vinyl - www.hellbendervinyl.com In this episode, Scott sits down with Cory Giordano of Inner Ocean Records to explore what independent labels can learn from today's vinyl market. Together they discuss why records continue to thrive, why customers are buying more physical music than ever, and how running a record store has completely changed Cory's approach to running a record label. They dive into hype stickers, packaging, collectability, reissues, inventory strategy, long-tail sales, bundle economics, and why indie labels often make better vinyl releases than the major labels. They also tackle one of the biggest questions facing independent labels today: should you sell out quickly, or build a catalogue that continues selling for years? Download my FREE Toolkit for making vinyl records: http://otherrecordlabels.com/vinyl