The Nike Digital Road Map for Brands

from Unpacking the Digital Shelf · host Digital Shelf Institute

James Seidl from McCormick webinar on Sept 2nd: https://www.salsify.com/content/webinar-mccormick-digital-commerce

What this episode covers

Nike cut ties with some distributors this week. But that's one part of a digital-first strategy that has been years in the making. Rob and Peter unpack it all and suggest lessons that brands building their digital road map can take away.

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The Nike Digital Road Map for Brands

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How long is this episode of Unpacking the Digital Shelf?

This episode is 27 minutes long.

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This episode was published on August 31, 2020.

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