EPISODE · Oct 30, 2025 · 52 MIN
The Normal Sport Story — Episode #5
from The Normal Sport Show · host Normal Sport
A writer in Dallas, a designer in Amsterdam, and one WhatsApp message after the 2021 Ryder Cup—that’s how Normal Sport began. Kyle Porter and Jason Page share the wild, honest story of how it all started and what they’ve learned building a creative business that’s equal parts humor, heart, and golf.0:00:00 – Cold open: “We’re kind of doing it live.”0:01:00 – Jason lands in Texas — culture shock & big highways0:03:00 – Jason’s background: design school, illustration, and golf jumpsuits0:07:00 – The indie-golf world and early work with NLU & Shotgun Start0:09:30 – How Kyle & Jason met — and the first “Normal Sport” idea0:12:30 – The 2021 Ryder Cup text that started everything0:15:00 – Making the first Normal Sport book in six weeks0:20:00 – Blowing $50K on book #2 and learning from it0:31:00 – Turning the project into a newsletter & business0:40:00 – The vision, mission & the sheep with side-eye: defining Normal Sport📫 200K golf fans follow us on social, and 17K read our free weekly newsletter, which is handcrafted to make the daily golf fan’s personal experience of golf feel more meaningful. Sign up right here: https://www.normalsport.com/Connect with us🌎 Our website: https://www.normalsport.com/🐦 Twitter: / kyleporterns 📸 Instagram: / normalsportgolf🤝 Partner with us: https://www.normalsport.com/sponsors
What this episode covers
A writer in Dallas, a designer in Amsterdam, and one WhatsApp message after the 2021 Ryder Cup—that’s how Normal Sport began. Kyle Porter and Jason Page share the wild, honest story of how it all started and what they’ve learned building a creative business that’s equal parts humor, heart, and golf.0:00:00 – Cold open: “We’re kind of doing it live.”0:01:00 – Jason lands in Texas — culture shock & big highways0:03:00 – Jason’s background: design school, illustration, and golf jumpsuits0:07:00 – The indie-golf world and early work with NLU & Shotgun Start0:09:30 – How Kyle & Jason met — and the first “Normal Sport” idea0:12:30 – The 2021 Ryder Cup text that started everything0:15:00 – Making the first Normal Sport book in six weeks0:20:00 – Blowing $50K on book #2 and learning from it0:31:00 – Turning the project into a newsletter & business0:40:00 – The vision, mission & the sheep with side-eye: defining Normal Sport📫 200K golf fans follow us on social, and 17K read our free weekly newsletter, which is handcrafted to make the daily golf fan’s personal experience of golf feel more meaningful. Sign up right here: https://www.normalsport.com/Connect with us🌎 Our website: https://www.normalsport.com/🐦 Twitter: / kyleporterns 📸 Instagram: / normalsportgolf🤝 Partner with us: https://www.normalsport.com/sponsors
NOW PLAYING
The Normal Sport Story — Episode #5
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m