"The No's Are Where the Magic Happens" — Cal State Fullerton's Enrollment Playbook

30+ years. Three major institutions. One record-breaking fall. Heather Chakiris of Cal State Fullerton joins host Teri Markle to talk about mapping the full student journey from RFI to graduation, why the "no moments" are where the real magic happens, and how ditching one-way email for real text conversations helped drive an 80%+ jump in applications. A candid, practical conversation on enrollment, retention, and building programs that meet students where they are.

Episode metadata supplied by the publisher feed · Published Aug 24, 2026

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"The No's Are Where the Magic Happens" — Cal State Fullerton's Enrollment Playbook

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This episode is 30 minutes long.

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This episode was published on August 24, 2026.

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