The Number One Piece of Content You Need To Be Making

Testimonials are the most versatile piece of content that you can be producing for your SGPT gym. They can be turned into: Meta ads for Facebook and Instagram, posted as organic content for your own social media, sent to your email list and plastered across your website. Just take a look at our own personal training gym's website, INTENT91, and Instagram account, @intent91_ to see how we use them. As promised in the episode, here is the email template that we use to attract clients to batch film testimonials: Hi (First Name), We hope you're having a great week so far! At (enter gym), we're all about growing our community with like-minded individuals, and one of the best ways we've found to do that is by sharing the experiences of our incredible clients. To help with this, we're looking for 6 volunteers to simply share their journey at (enter gym name).  You might have already seen some of these video testimonials on our social media How does it work? We'll be hosting a complimentary small group personal training session on (enter date and time) at (enter gym name) where we'll capture you in action at the gym. Afterwards, we'd just have a quick 5-minute chat about your experience. It'll be super relaxed! We understand this isn't everyone's cup of tea, so there's absolutely no pressure. But if you're happy to help and available on (enter date and time) simply reply to this email - we'd greatly appreciate it! P.S. If you're keen to help but can't make it on the (date), just let us know a time that works better for you. Lots of love,  (gym name)