The Oatly brand and the spot they cleverly knew others would hate episode artwork

EPISODE · Mar 21, 2021 · 56 MIN

The Oatly brand and the spot they cleverly knew others would hate

from On Strategy Showcase · host Fergus

Heidi Hackemer, ECD Oatly shares what defines the Oatly brand and what led to the trolling of the Super Bowl with a spot they knew others would hate. 

Episode metadata supplied by the publisher feed · Published Mar 21, 2021

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The Oatly brand and the spot they cleverly knew others would hate

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