The OG: How OB People's Food Co-Op Set the Standard for San Diego Organic Produce

#368 OB People's Food Co-Op has been San Diego's go-to for organic, vegetarian, and locally sourced groceries for over 50 years, and in this episode of Happy Half Hour, Troy and Jackie sit down with General Manager Sarela Bonilla and Marketing Director Nina Gordon to talk about why this neighborhood institution still matters. From its humble beginnings in a garage to becoming a cornerstone of Ocean Beach, People's is more than just a grocery store—it's a community hub, a sustainability champion, and a beacon for food lovers who give a damn about where their groceries come from. They dive into what makes co-ops different, how the store has weathered the rise of big-box organic, and why its legendary vegan deli keeps customers coming back. Plus, fresh James Beard nominee buzz, big moves for San Diego's taco scene, and a breakdown of why rotisserie chickens are the universal grocery store lifesaver. To follow OB People's Food Co-Op click HERE.  Discover more at San Diego Magazine