EPISODE · Dec 16, 2020 · 28 MIN
The One About Changing the Inland Empire Narrative
from COGCast · host WRCOG
The Inland Empire is often defined by an unfortunate regional narrative that rarely depicts the many innovative efforts undertaken and milestones achieved. How did this happen? What needs to be done in order to change the regional brand? On this episode of the COGCast, we welcome Steve Lambert, Partner in the 20/20 Network, a unique public affairs and strategic communications firm that works to assist entities elevate their brand by establishing a more effective narrative.
What this episode covers
The Inland Empire is often defined by an unfortunate regional narrative that rarely depicts the many innovative efforts undertaken and milestones achieved. How did this happen? What needs to be done in order to change the regional brand? On this episode of the COGCast, we welcome Steve Lambert, Partner in the 20/20 Network, a unique public affairs and strategic communications firm that works to assist entities elevate their brand by establishing a more effective narrative.
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The One About Changing the Inland Empire Narrative
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