The One-Percent Edge: Small Changes That Guarantee Relevance and Build Sustainable Success by Susan Solovic

Please visit https://thebookvoice.com/podcasts/1/audiobook/329286 to listen full audiobooks. Title: The One-Percent Edge: Small Changes That Guarantee Relevance and Build Sustainable Success Author: Susan Solovic Narrator: Cassandra Campbell Format: Unabridged Audiobook Length: 7 hours 38 minutes Release date: February 22, 2018 Genres: Career Development Publisher's Summary: Want to stay competitive? Keep evolving.Solid profits, a strong brand, steady customers—all of these can vanish when market shifts disrupt business as usual. So how do you keep from losing ground? How do you stay a step ahead of competitors?The solution is surprisingly straightforward: innovate tweak by tweak. By making incremental adjustments to every aspect of the business—marketing, customer service, finances, products, people—then repeating the process, fixing weaknesses and spotting opportunities becomes a winning habit.Entrepreneur Susan Solovic, an expert in business survival tactics, explains how to continually grow, improve, and move the business forward. With hundreds of strategies, examples, and a six-step process, The One-Percent Edge explains how to: - Put energy into profitable areas and trim dead weight - Raise prices by selling value instead of things - Access new markets by adapting products or services - Hire the right team players - Turn customers into brand ambassadors - Find your own niche and avoid imitating - And more When change happens swiftly and often, even successful brands are vulnerable. Businesses with the edge are constantly evolving…and pulling ahead of the pack.