EPISODE · May 26, 2017 · 9 MIN
The One Thing Every Product-Based Business Needs To Survive
from Multiplier Mindset® with Dan Sullivan · host Dan Sullivan and Strategic Coach
Why was Thomas Edison credited as the inventor of the light bulb when at least six working light bulbs had already been in use for 20 to 30 years? Dan Sullivan explains why the focus in a product-based business can’t be the product — and what to do instead.
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The One Thing Every Product-Based Business Needs To Survive
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