EPISODE · Apr 29, 2022 · 45 MIN
The Only Marketing Channel With Longevity with Ali Fazal, VP at GRIN
from Modern CTO · host ProSeries Media
Today we’re talking to Ali Fazel, VP of Marketing at GRIN; and we discuss how companies can be leveraging influencer & creator marketing as a channel, why influencer marketing will have more longevity than traditional interruptive advertising, and how to put science and numbers behind working with creators the same way you would with traditional digital marketing channels. All of this right here, right now, on the Modern CTO Podcast! Learn more about GRIN here: https://grin.co
What this episode covers
Today we’re talking to Ali Fazel, VP of Marketing at GRIN; and we discuss how companies can be leveraging influencer & creator marketing as a channel, why influencer marketing will have more longevity than traditional interruptive advertising, and how to put science and numbers behind working with creators the same way you would with traditional digital marketing channels. All of this right here, right now, on the Modern CTO Podcast! Learn more about GRIN here: https://grin.co
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The Only Marketing Channel With Longevity with Ali Fazal, VP at GRIN
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