The Opportunity You've Never Heard of in CRE ("IOS" Real Estate) episode artwork

EPISODE · Dec 1, 2025 · 32 MIN

The Opportunity You've Never Heard of in CRE ("IOS" Real Estate)

from Real Estate Investing for Cash Flow with Kevin Bupp

This could be one of the, if not the, most under realized opportunities in commercial real estate. It's a blue ocean market operating in a boring business space that most investors (and service providers) are completely overlooking. But, Jake Guso tapped into what no other real estate investor knew about industrial outdoor storage management, specifically truck parking lot businesses. These mom-and-pop shops are running almost entirely on handwritten notes and Zelle payments and it's an absolute mess for owners and their accountants. After managing multiple truck parking lot businesses himself, Jake built Rig Hut, the software platform that turns dirt lots into cash flow. So much so that, in one case study, Jake helped an owner increase his annual revenue by as much as six figures. Today, I'm sitting down with Jake to talk about how Rig Hut is industrializing truck parking, how investors can get into the game themselves (and make serious money), the shocking "11-to-1" statistic that would make any investor excited, and how this forgotten asset class is only one of many in the CRE space. Plus, I'll even share my exact strategy for finding deals like this in any area of the country.  _______ Connect with Jake on LinkedIn: https://www.linkedin.com/in/jake-guso-16bb167a/  Rig Hut: https://www.therighut.com/  Rig Hut Facebook: https://www.facebook.com/profile.php?id=100084019464551  Rig Hut Instagram: https://www.instagram.com/therighut Rig Hut TikTok: https://www.tiktok.com/@righuttruckparking  Rig Hut X/Twitter: https://x.com/truckpark_king  Sunrise Capital Case Studies: https://sunrisecapitalinvestors.com/case-studies/    💰 _Join the club!_  If you're a high-net-worth investor with capital to deploy in the next 12 months and you want to build passive income and wealth with a trusted partner, go to https://InvestWithKB.com for opportunities to invest in real estate projects alongside Kevin and his team.    📖 _Looking for the ultimate guide to passive investing?_  Grab a copy of my latest book, _The Cash Flow Investor_ : https://kevinbupp.com/the-cash-flow-investor/    🎧_Tap into a wealth of free information on Commercial Real Estate Investing_  Listen to past podcast episodes: https://kevinbupp.com/Podcast/   Chapters:  00:00 Intro 03:01 The 11-to-1 Statistic 06:57 Who Can Do This? 09:58 Scaling in a "Blue Ocean" Market 12:01 Massively Overlooked Opportunity? 16:33 Six-Figure Revenue Jump Overnight 20:57 Software Costs and Pricing 22:01 Long-Term Plans 23:57 How to Get Started with Truck Parking 30:30 Connect with Jake!

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The Opportunity You've Never Heard of in CRE ("IOS" Real Estate)

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This episode was published on December 1, 2025.

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