The Outsourcing Blueprint: What Every Business Owner Must Know Before Hiring a VA - Kirsten Graham

Welcome back to Inside Marketing With MarketSurge, your front-row seat to the boldest ideas and smartest strategies in the marketing game — hosted by Reed Hansen, Chief Growth Officer at MarketSurge.Today, Reed is joined by Kirsten Graham, Business Growth Strategist and Co-Founder of Six Figure Business Coaching. With nearly two decades of experience helping entrepreneurs scale through smart outsourcing, Kirsten specializes in helping business owners unlock more freedom and profit by leveraging Marketing VAs, systemizing their business, and delegating the tasks that keep them stuck.In this episode, Kirsten breaks down exactly how small businesses can scale faster, double their income, and reclaim their time by hiring the right virtual assistant — and leading them the right way.🔥 What You’ll Learn in This Episode• Why entrepreneurs struggle with delegation — and how to fix it • What a Marketing VA is and why it’s one of the highest-ROI hires • How to set expectations, create SOPs, and build a successful VA workflow • Why outsourcing early (not late) is the real scaling advantage • Which tasks business owners should outsource first • The simple content strategy that fuels growth without burnout • The difference between managing tasks and leading people • How to avoid common outsourcing mistakes that waste time and money • How Kirsten and her team train VAs before placing them with clients🛠️ Resources MentionedSix Figure Business Coaching: 👉 https://sixfigurebusinesscoaching.comThe Marketing VA Advantage: 👉 https://themarketingvaadvantage.com🧠 Connect With Kirsten GrahamVisit SixFigureBusinessCoaching.com to explore programs, training, and to book a call to determine which type of VA can help you scale the fastest.🚀 Grow With MarketSurge — Smarter, Faster, LouderWant to stay ahead of what’s actually working in marketing right now? 👉 Website: https://marketsurge.io 👉 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654 👉 Facebook Group: https://www.facebook.com/share/g/15wpKr1WmN/ 👉 LinkedIn: https://www.linkedin.com/company/marketsurgeio 👉 X / Twitter: https://x.com/marketsurging 👉 Podcast: https://marketsurge.transistor.fm/ 👉 Book a Demo / Value or Free Coffee Call: https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffeeBecause your next breakthrough shouldn’t be a guess.🎧 Enjoying the Podcast?Hit Subscribe, drop a rating, and share this episode with a business owner who’s drowning in tasks and needs a VA yesterday.