The Pace of the Restaurant Industry Moving Online

In the past five years, restaurants have moved into the online space faster than originally expected due to technological saturation. Food delivery is growing exponentially and restaurants that wouldn’t normally offer delivery options can now make use of independent contractors who own their own vehicles. There are even restaurants opening with no physical storefront - the menu appears online only with food being ordered via an app or website and delivered directly to the consumer. In developed countries, having food prepared for consumers immediately is no longer for fast food chains, and we’ll see more of these online ventures moving forward.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.