EPISODE · Jun 24, 2026 · 41 MIN
The Paid Ads Strategy That Scales Coaches To $100K Months w/ Marie Nyman
from Soulful CEO Podcast · host Kristin Constable
Marie Nyman is a paid ads strategist and mentor who helps coaches and online business owners create scalable sales systems using paid advertising. Her clients across multiple industries have achieved up to 10x return on ad spend, added multi-five figures to their monthly revenue, and built evergreen funnels that consistently bring in ideal clients without relying solely on organic content. In today’s episode, Marie joins me to break down why some coaches and consultants scale to $50K, $80K, and even $100K months while others stay stuck despite posting consistently and delivering incredible client results.Marie shares a real “ad horror story” and explores why so many entrepreneurs waste money on ads that bring in low-quality leads who never convert. Marie explains the biggest mistakes people make with lead campaigns, why freebie funnels often fail, and the two major factors that can completely derail results.We also dive into the difference between warm and cold audiences, and the importance of offer positioning. Marie also shares why low-ticket offers often outperform free offers when it comes to attracting buyers instead of freebie seekers.Marie also shares her thoughts on AI-generated copy, why so many ads feel generic and disconnected, and how business owners can use AI strategically without losing their authentic voice.Join us today as we dive into ad strategy for coaches, low-ticket funnels, audience targeting, cold traffic conversion, organic vs. paid growth, retargeting ads, offer positioning, AI in marketing, long-term business scaling, and much more.Connect with Marie Nyman:Instagram: @marienymanofficialJoin Amplify: Marie's ads mastermindConnect with Kristin Constable:Instagram: @kristinconstableWebsite: www.soulfulceo.coWant more conversations like this in real-time?Join KNOWN— Kristin’s free community for ambitious Soulful CEO’s who are building legacy-level businesses. It’s where we go deeper into the strategies, mindset shifts, and identity work it takes to create a body of work and business that you become known for.
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The Paid Ads Strategy That Scales Coaches To $100K Months w/ Marie Nyman
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