The PARTNERNOMICS Show - Episode 11 - Brian Hattaway, Founder & Innovation Leader @ IOLITE Solutions

After some time off, we’re back with Episode 11 of The PARTNERNOMICS Show. This week Mark Brigman talks to Brian Hattaway. Brian is the Founder & Innovation Leader at IOLITE Solutions, which creates smart, Salesforce innovations to improve user productivity on the Salesforce platform. He has over 28 years of large enterprise technical architecture, process re-engineering, and consulting experience. He also has 18 years working with the Salesforce.com platform. Brian and IOLITE Solutions are our partners for the PARTNERNOMICS IQ Software. In this episode the duo discusses the 4 questions below: Operations: What is the first piece of technology needed for a successful partnering program?  CRM: Why isn’t a CRM capable of managing Partnering from day 1 (install)? Data Model: In data modeling, how is a “partner” different from a “partnership”? Integrations: How do I connect different tools together? Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our partnership bootcamps where we help partnering professionals all over the world turn partnering into a science! (https://partnernomics.com/partnership-bootcamps/)