The perils of Magic Number Thinking

Cartoonists Dave Kellett and Brad Guigar are talking shop! They discuss what percentage of your readership you can expect to become Patreon backers. That leads into a fascinating trip down Memory Lane as they recall a disgruntled "How To Make Webcomics" reader. Then, they make suggestions on how many tiers a first-time Kickstarter campaign should have. And finally, they make suggestions on Kickstarter stretch goals and add-ons. BUT FIRST, was a part of Stan Lee's success based on his iconic Look? Show notes 00:00 — Stan Lee's iconic Look 07:54 — Brad's 19th anniversary in comics 21:01 — Dave looks back on Emerald City and Comic Con International 24:43 — Shipping books on a Greyhound Bus 27:34 — Fed Ex Freight Box 29:15 — Spike Trotman: "Don't fight success." 32:45 — Kenny Rogers' face 36:39 — What percent of your audience are Patreon backers? 40:06 — A story from the "How To Make Webcomics" book 44:22 — The danger of "Magic Number" thinking 49:02 — Superstitions 51:38 — How many Kickstarter tiers should a first-time creator have? 01:01:54 — Effective Kickstarter stretch goals and add-ons Great rewards when you support ComicLab $2 — support the show $5 — submit a question for possible use on the show AND get the exclusive ProTips podcast $10 — record an audio question for possible use on the show AND get the exclusive ProTips podcast $50 — Sponsor the show! We’ll read a brief promo for your comic/product and read it twice during the show AND you get the exclusive ProTips podcast Brad Guigar is the creator of Evil Inc and the editor of Webcomics.com Dave Kellett is the creator of Sheldon and Drive. You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.If you'd like a one-on-one consultation about your comic, book it now!Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. He is available for personal consultations. Dave Kellett is the creator of Sheldon and Drive. He is the co-director of the comics documentary, Stripped.