The Philip Duff Show Series 2, Episode #3 The Great Non Alcoholic "Spirits" Debate with David Gluckman

David Gluckman is a drinks industry legend, and he  reeaalllly doesn't like the concept of the new non-alcoholic "spirits".This from the man who invented Baileys Irish cream liqueur, Tanqueray TEN gin, The Singleton whisky, and many more liquor brands. (You can read, watch and listen all about it, with links to old ads, videos and music jingles, by buying his book "That Will Never Sell" here: https://tinyurl.com/bdzx2anc, and read his views on non-alc "spirits" for free both here: https://tinyurl.com/ysrnyfpd and here: https://tinyurl.com/33sh9ux9) So, I thought I'd have a chat with him about this barely-eight-years-old category that's forecast to sell $10bn per year within a few years: the good, the bad, the ugly and what David would do to upgrade non-alcoholic drinking options without taking the mickey. Have a listen, this was fun!  Best bet of catching David is on LinkedIn. (Get in touch with Duff!Podcast business enquiries:  [email protected] (PR friends: we’re only interested in having your client on if they can talk for a couple of hours about OTHER things besides their prepared speaking points or their new thing, whatever that is. They need to be able to hang. Oh, plus we don't edit, we won’t supply prepared or sample questions, nor listener or “reach” stats, either, and no, you can't sit in on the interview (or lurk on the Zoom.)  And our AI automatically deletes pitch emails that are clearly written using AI. Retain Philip’s consulting firm, Liquid Solutions, specialised in on-trade engagement & education, liquor brand creation and repositioning: [email protected] on Instagram: https://www.instagram.com/philipsduff/ Philip on Facebook: Philip Duff Philip on X/Twitter: Philip Duff (@philipduff) / Twitter Philip on LinkedIn: linkedin.com Old Duff Genever on Instagram: Old Duff Genever (@oldduffgenever) • Instagram photos and videos Old Duff Genever on Faceboo...