The pitfalls of filing a trademark yourself and how a lawyer can help (Legal Road Map® Podcast S2E21)

You can file a trademark yourself, but should you? Online platforms like LegalZoom may lead you to believe filing a trademark application is as easy as filling out a form, but in reality it's a complicated process can require a lot of guidance. Listen and learn: The important first step you can take to prevent having your application denied Why working with a trusted lawyer can help you avoid finding out the hard way that your business name is not registerable How a lawyer can help you strategize your trademark application to save money long term Why a USPTO Office Action isn't always a bad thing KEY TAKEAWAY: Trademark applications are tricky a process to navigate. In some cases, if your application isn't done right the first time you might not get another chance to refile it. Working with a lawyer to file your trademark application not only ensures that your brand is fully protected, but it can also save you time and money in the long run. Sign up below to get a free 5 Minute Intellectual Property Audit to learn how you can make more money from the copyrights and trademarks in your business (plus be the first to know when new episodes are live). This podcast is information, not legal advice specific to your situation.