The Pivot to Purpose: How Kevin Benevides Turned Passion into a Profession

In this episode of Founders Future, with host Olivia Sammons, we sit down with Kevin Benevides, the founder of The Canvas Within. Kevin shares his journey from an 11-year career in graphic design to becoming a creative entrepreneur and coach. He discusses the pivotal moment during the pandemic that pushed him to transition from freelancing to fully investing in his passion: a coaching business dedicated to helping men overcome people-pleasing behaviors and codependency to reclaim their authenticity and emotional maturity.Kevin opens up about the realities of being a solopreneur, from mastering the art of organic marketing on Instagram to learning the sales process and managing every aspect of the business. He reflects on the challenges of wearing multiple hats and his vision for the future, which includes expanding into public speaking and group coaching to help more men while maintaining the freedom to structure his business around his life.