The Pizza Party Experience: Mikey Sorboro's Journey Building Late Night Slice | Restaurants & Franchises Series

🎙️ How a small shack in Columbus's Short North district became one of Ohio's most beloved pizza brands. In this engaging episode, Mikey Sorboro shares the unconventional journey of creating Mikey's Late Night Slice - a pizza business built on experience and culture rather than just the food itself.✨ Key Insights You'll Learn:Why Mikey competes on experience rather than traditional pizza metrics like quality or priceHow turning a storage shed into a 140-square-foot pizza shack launched a restaurant empireThe importance of creating a "pizza party" atmosphere that draws customers in for more than just foodStrategies for maintaining strong company culture during rapid expansionWhy visibility and flexibility are essential leadership qualities in the restaurant industryHow surviving COVID required painful decisions but ultimately made the business stronger🌟 Key Moments in Mikey's Journey:Starting ECT Pedicab in 2008 after seeing similar businesses in San DiegoOpening the first Late Night Slice in a converted storage shed in July 2009 without an official licenseCreating a unique atmosphere with outdoor movie nights and creative signageExpanding through a food truck to build brand awareness beyond their neighborhoodGrowing to nine locations with 220+ employeesOpening three new locations in the last quarter of 2023, nearly doubling their revenueLooking ahead to expansion beyond Columbus👉 Don't miss this entertaining conversation with a business owner who proves that sometimes the most successful approach isn't competing on traditional metrics but creating an unforgettable experience that keeps customers coming back for more.🔗 Connect with Mikey & Late Night Slice:Instagram: @latenightsliceFacebook: Late Night SliceTikTok: Late Night Slice📄 Special Thanks to Anthony Codispoti & AddBack Benefits Agency:AddBack Benefits Agency - Providing innovative employee benefits solutionsWebsite: adbackbenefitsagency.com🌐 Watch on YouTube:Inspired Stories PodcastSubscribe and Watch#PizzaBusiness #RestaurantEntrepreneur #LateNightSlice #ColumbusFood #BusinessGrowth #CompanyCulture #StartupStory #RestaurantMarketing #InspiredStoriesPodcast