THE POOR STATE OF MEDIA: A Conversation with Mark Ritson

Mark Ritson, Founder of the Marketing Week Mini MBA, joins host Tom Denford to discuss the state of today’s media, including:- This year’s biggest problems in media and marketing- The media mistakes that are still being made today- Who’s been winning (and NOT winning) in marketing and media- The role of AI in the future of marketing and advertising--Links#MediaSnack MEETS with Prof. Mark Ritson (2017): https://www.youtube.com/watch?v=2xADmpd3J8U The Marketing Week Mini MBA: https://mba.marketingweek.com/ Follow Mark Ritson on LinkedIn: https://www.linkedin.com/in/markritson/ --Enjoyed this episode? Make sure to subscribe to #MediaSnack for more media & advertising insights.Don’t forget to leave a review and follow us to stay updated with the latest episodes.🌐 YouTube: https://www.youtube.com/@mediasnack 🟢 Spotify: https://open.spotify.com/show/7FFN3ME1ZwVAiDhGAMRc66 🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/mediasnack-podcast/id1072144223 --#MediaSnack is brought to you by ID Comms, the global media consultancy dedicated to helping brands achieve better media results. Want to use media to drive brand growth? Visit https://www.idcomms.com/