The Potbelly Playbook: How to Grow a Successful Restaurant Franchise

In this episode of Dynamic Disruption, Lynette McKee, SVP of Franchising at Potbelly, discusses the brand's aggressive expansion plans, focusing on franchisee recruitment, digital innovation, and maintaining quality across locations. She emphasizes the importance of a hands-on approach to support and innovation while fostering a family-like relationship with its franchisees.

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This episode is 21 minutes long.

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This episode was published on October 24, 2024.

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