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EPISODE · Mar 30, 2023 · 30 MIN
The Power and Importance of a B2B Referral Generation Program: John Jantsch on Marketing Smarts [Podcast]
from Marketing Smarts from MarketingProfs · host George B. Thomas
How do you turn random word-of-mouth customer referrals into a measurable marketing program? Join host George B. Thomas and Duck Tape Marketing's John Jantsch for a discussion about the strategy and benefits of referral generation.
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The Power and Importance of a B2B Referral Generation Program: John Jantsch on Marketing Smarts [Podcast]
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