The Power of AI in Video Commerce with Ajay Bam of Vyrill

Most brands are leaving billions of dollars on the table by ignoring a crucial asset: video. Ajay Bam, co-founder of Viral, reveals how it's possible to unlock this goldmine with AI-powered video analysis that’s transforming commerce. The unspoken truth? Content is abundant, but searchability, safety, and personalization are the real barriers and now, they’re solvable. This episode unveils the unseen potential of video data, the science of analyzing nine critical dimensions from sentiment to relevance to brand safety and how it drives conversions. You'll discover why video is no longer just entertainment but a critical data source for SEO, personalized shopping, and trust building. Ajay shares how his company’s technology, built on advanced multimodal AI, is helping global brands like TikTok optimize user-generated content, moderate at scale, and turn videos into shoppable, personalized experiences in seconds. Especially relevant for e-commerce leaders, marketers, and innovators who want to harness the future of retail this episode is your blueprint for turning video into revenue. Ajay also dives into the dynamics of consumer behavior shifts, the rise of AI-generated fake content risks, and the importance of authentic human-generated videos. With over 168 customers and strategic partnerships with TikTok and major retailers, Viral is set to redefine how we discover and buy. If you’re aiming to stay ahead in a video-driven world, this conversation is a must-listen. Whether you’re building next-gen shopping experiences or seeking to protect your brand’s integrity, Ajay’s insights will challenge what you think you know about video’s role in commerce. The future is not just video it’s intelligent, searchable, and deeply human. Don’t miss your chance to tap into one of the largest markets of the decade video search for commerce.