The power of Apple, Lionel Messi and MLS’s global media strategy episode artwork

EPISODE · Nov 15, 2023 · 34 MIN

The power of Apple, Lionel Messi and MLS’s global media strategy

from StreamTime Sports · host SportsPro

As MLS' first season streaming live on Apple TV wraps up, we hear from the league's SVP of emerging ventures, Chris Schlosser, about leveraging technology to connect with a digitally native fanbase. Talking points: What are MLS’s key technology pillars? - (6:54) How does Apple’s partnership impact the league's approach to innovation? - (14:34) How does technology help MLS serve both domestic and international fans? - (23:07) Where does the future of sports technology lie? - (30:58)

As MLS' first season streaming live on Apple TV wraps up, we hear from the league's SVP of emerging ventures, Chris Schlosser, about leveraging technology to connect with a digitally native fanbase. Talking points: What are MLS’s key technology pillars? - (6:54) How does Apple’s partnership impact the league's approach to innovation? - (14:34) How does technology help MLS serve both domestic and international fans? - (23:07) Where does the future of sports technology lie? - (30:58)

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The power of Apple, Lionel Messi and MLS’s global media strategy

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As MLS' first season streaming live on Apple TV wraps up, we hear from the league's SVP of emerging ventures, Chris Schlosser, about leveraging technology to connect with a digitally native fanbase. Talking points: What are MLS’s key technology...

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