EPISODE · Apr 21, 2021 · 17 MIN
The Power of Combining Linear Broadcast and Social Media with NFL Network’s Catherine Chan-Smit
from #Storyteller - An Insider's Look Behind the Scenes Across Sports, Media and Entertainment · host #Storyteller
Live from the #Storyteller Experience stage, Catherine Chan-Smith, Senior Director of Social Integration at NFL Network talks about her career at the NFL network (1:48) what it was like putting together the NFL Draft during COVID-19 (5:41) what her team has been able to achieve in storytelling with Tagboard Graphics (8:26) what happens if a big play happens or a player gets injured and the team has to react quickly (11:34) and breaks down what goes into the show NFL GameDay Morning.
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What this episode covers
We talk with Catherine Chan-Smith, Senior Director of Social Integration at NFL Network about what it was like to build the NFL Network from the ground up and how the National Football League (NFL) has successfully combined linear and social content, using more cloud-based solutions and what that has meant for sports.
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The Power of Combining Linear Broadcast and Social Media with NFL Network’s Catherine Chan-Smit
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