The Power of Great Advertising

from The Market That Moves America · host Doug Farren

In this episode, we sit down with John Drake, President of Drake Cooper and discuss advertising and brand recognition for middle market companies. Drake shares his insight on how to make your brand memorable, how marketing can improve your ROI, the natural advertising advantage mid-size companies have, and how to utilize it. Drake Cooper, founded in 1978 is an employee-owned advertising agency. They work with clients from around the country and specialize in working with mid-size brands by tailoring their services to be of maximum value to organizations of 10M-1B.

What this episode covers

In this episode, we sit down with John Drake, President of Drake Cooper and discuss advertising and brand recognition for middle market companies. Drake shares his insight on how to make your brand memorable, how marketing can improve your ROI, the natural advertising advantage mid-size companies have, and how to utilize it. Drake Cooper, founded in 1978 is an employee-owned advertising agency. They work with clients from around the country and specialize in working with mid-size brands by tailoring their services to be of maximum value to organizations of 10M-1B.

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The Power of Great Advertising

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This episode is 26 minutes long.

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This episode was published on July 18, 2023.

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